Transforming scent

Embrace change, let its scent awaken possibilities within you.

In this piece, I transformed a desert environment into a flourishing, green landscape. The catalyst for this change is a perfume that breathes life into the scene, starting with a seed and culminating in a fruit landing back in the desert. I wanted to use a perfume as a metaphor for personal growth and development. The essence of this idea is captured in the phrase, "Embrace change, let its scent awaken the possibilities within you."

Perfume design inspired by: https://maisondetto.com/ Models/assets: Turbosquid, Quixel Megascans, CG Trader.

Inspiration

The first step in my project was creating a moodboard to capture the atmosphere I wanted to build. I drew inspiration from architecture, the curves of a vase, and the harmony of nature, particularly the calm beauty of Japanese gardens and other organic shapes. From these influences, I imagined the scent as earthy, fresh, and fruity.

Previous visual directions

Not all of my initial ideas made it into the final visual direction. I explored many different concepts and considered how the project could potentially take shape. Here are two of the styleframes I developed during the early stage of the process.

Before & After

Styleframes

Next
Next

NFL Teaser - Case Study